Tri-Star Coffee

This project started with a coffee trailer and a lot of creative freedom

A close family friend came to me after launching TriStar Coffee with a logo and two brand colors, navy blue and red, and trusted me to build everything else from there. I was responsible for creating the full menu system, developing the visual direction, and helping shape how the brand showed up to customers.

I started with the core menus, focusing on structure, readability, and flow so customers could quickly find what they wanted. Once that foundation was set, the seasonal menus became a space to be more playful and expressive. I also helped curate many of the drinks, which made each design feel more intentional and connected to the overall experience.

Seeing these designs used in a real business setting made this project especially meaningful. The menus helped create a stronger brand presence, made ordering easier, and gave the business a more cohesive and recognizable identity.

Being able to work closely with the owner and see these designs used in a real business setting made this project especially meaningful. The menus helped create a stronger brand presence, made ordering easier for customers, and gave the business a more cohesive and recognizable identity.

It was really rewarding to see something I designed actually being used and making an impact day to day.

Getting to build something from the ground up and watch it come to life is the kind of work I love most!

Seasonal & Specialty Menus